Sneaker Press Release Updates February 19, 2022
With each passing week, the biggest players in the sneaker space continue to deliver a healthy balance of retro and futuristic product.
NIKE, Inc. has consistently served nostalgia in sneaker form since the mid-1990s. And while a few early Air Jordan models continue to help the North American brand rake in billions of dollars, the Swoosh conglomerate never backed down from the sequel. The Nike Air Max Motif and Converse All Star BB Shift prove it, even with obvious nods to both brands’ legacies. Additionally, the 37-year-old Nike Dunk silhouette has appeared in all-new arrangements, which is impressive considering the model has been in constant rotation on both online and Nike SB rosters for decades.
On the Three Stripes side, adidas is shaking up the sneaker and fashion world by unveiling its partnership with Gucci. Although much of the collection, which was unveiled on the catwalk in Milan, favors luxury over sportswear, it includes at least a few pairs of shoes rooted in adidas Originals history. On a modern level, the Ultraboost 23 and Yeezy Foam Runner showcased the German sportswear institution’s commitment to the future, which isn’t always immediately appreciated. Nonetheless, both proposals have been refreshing for the footwear landscape and have surely already laid the groundwork for even bolder offerings in the works.
For a look at all that and more, including Drake’s NOCTA x Nike Hot Step Air Terra, check out our top releases from February 19 through February 25 below.
Gucci and adidas announce collaboration
Unveiled on the track.
READ MORE: adidas Gucci
First look at the Air Jordan 3 “Desert Elephant”
A modern touch.
READ MORE: Desert Elephant Jordan 3
READ MORE: Jordan Crater 3
READ MORE: Golf Taxi 12s
READ MORE: Sooners Jordan 6 PE
READ MORE: Jordan 14 Ferrari Sample
New KOs, CMFTs, and Mids in This Week’s Air Jordan 1 News
READ MORE: Syracuse Jordan 1 KO
READ MORE: Bred Jordan 1 Mid
READ MORE: Breakfast Club Jordan 1 Zoom CMFT
READ MORE: Jordan 1 Utility
READ MORE: Purple Jordan 1 Zoom CMFT
READ MORE: Orange Black Jordan 1 Mid
READ MORE: Jordan 1 Mid Dark Teal Salmon
READ MORE: White Yellow Jordan 1 Mid
Nike SB joins the “BE TRUE” 2022 collection
Simple, but bold.
READ MORE: BE REAL Nike SB 2022
READ MORE: Phillies SB Dunk Low
READ MORE: PASSPORT Nike SB Dunk High
An “oceanic” Nike Dunk Low surface
READ MORE: Ocean Dunk
READ MORE: UCLA Dunk Low
READ MORE: White Red Dunk Low
READ MORE: Yellow Sun Club Dunk Low
Three New Yeezy Foam Runners Revealed
YZY SZN fully effective.
READ MORE: Stone Sage Moss Path
READ MORE: Mist Foam Runner
READ MORE: Onyx Foam Runner
READ MORE: Sulfur Yeezy 450
READ MORE: Pure Yeezy Slides
Drake’s NOCTA x Nike Hot Step will be released on March 3rd
READ MORE: Black NOCTA Hot Step
READ MORE: White NOCTA Hot Step
First look at the adidas Ultraboost 23
READ MORE: Ultraboost 23
Fruity Pebbles and LeBron James are dropping their collaboration next week
READ MORE: Fruity Pebbles LeBron 19 Low
READ MORE: Hawaii LeBron 19 Low
READ MORE: Converse All Star BB Shift
Classic Batman colors appear on the Nike Air Max 90
Endorsed by Gotham’s masked vigilante.
READ MORE: Batman Air Max 90