Sneaker press release updates for July 31, 2021

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As August begins, dozens of sneaker news items have received all kinds of responses from savvy and casual shoe fans alike.

Ahead of the release date of the Off-White x Nike Dunk Low “Dear Summer” collection (also known as “The 50”), NIKE, Inc. announced details of the Exclusive Access experimental launch style that the pairs will follow. On August 9 and shortly thereafter, members who actually engage with the Nike SNKRS app will be given a limited window of time to purchase one of 50 random collaborative colorways. The release method aims to tackle the system game and looks promising, but it has sparked some skepticism from the sneaker collecting community. Additionally, the randomization of purchasable styles has also turned some potential customers away. Still, the Swoosh’s approach to one of the year’s most ambitious releases can only pave the way for future successful approaches to Special Editions, right?

Aleali May’s upcoming Air Jordan has surfaced via official images. The colourway’s story hasn’t been shared by the Los Angeles-based designer, but the shades of sand, green and gold scream “luxury.” Elsewhere, the Nike Dunk continued to dominate Swoosh-stamped proposals, emerging in a handful of simple and intricate color schemes. The similar Air Jordan 1 Low did the same, while blasts from the past like the Nike LeBron 9 were teased in an unoriginal, but promising, retro colourway. (It’s been 10 years since its debut!)

Away from any sneaker product, Foot Locker Inc. announced that it has purchased the WSS and atmos brands for a combined total of $ 1.1 billion.

Before it became mainstream for sportswear brands to work with high fashion brands and non-athletes on products, adidas had built a reputation among discerning fashion fans. As part of its modern efforts, the Three Stripes have given Kanye West and Bad Bunny the platform to bring their ideas and personality to the sportswear arena. The label ‘ye’s YEEZY is not ready to move forward, having largely separated from the shadow of the German brand. Benito Antonio Martínez Ocasio does not (yet) have his own sub-label under the Three Stripes banner, but his collaborations with the adidas Forum – two of which are ongoing – quickly sold out upon release. Mr Bunny himself has told the world that he is currently in his prime, so his partnership with adidas will likely only be at the very beginning.

Far from any high-level cosign, the European institution unveiled the adidas 4DFWD Pulse, another silhouette with a 3D printed cushioning solution.

For a look at all of this and more, check out our top headlines from July 31 through August 6.

Additional details on exclusive access to Off-White x Nike Dunk
A deployment begins August 9.
READ MORE: Exclusive access to Off-White Dunk


Aleali May’s Air Jordan 14 Low collaboration revealed
The Los Angeles-based designer is doing it again.
READ MORE: Aleali May Jordan 14 Low
READ MORE: Jordan 1 Mid Light Smoke Gray
READ MORE: Jordan 1 Low University Blue
READ MORE: Jordan 1 Low Magneta
READ MORE: Jordan 1 Low Dark Teal
READ MORE: Jordan 1 Mid Grid
READ MORE: Mamadou Bah Jordan 35 Low
READ MORE: Jordan 12 Utility
READ MORE: Kids Jordan 4 Lightning

Crumpled leather appears on the Nike Dunk Low
Still fresh.
READ MORE: Dunk Low Silver
READ MORE: Navy Dunk High
READ MORE: size? Dunk Stockings 2021
READ MORE: Olive Toasty Dunk Low
READ MORE: Dunk Low Toasty
READ MORE: Dunk High Toasty
READ MORE: Dunk High Rebel Iron Purple
READ MORE: Dunk High Rebel College Gray
READ MORE: Dunk High Rebel Michigan
READ MORE: Seoul Dunks
READ MORE: Midas Gold Dunks

First Look at the Nike LeBron 9 Retro
10 years already.
READ MORE: LeBron 9 Retro


KITH reveals the Nike Air Force 1 Low for its next flagship in Hawaii
To clean.
READ MORE: KITH Air Force 1 Hawaii
READ MORE: Blue Air Force 1 University
READ MORE: Air Force 1 Summit Pearl
READ MORE: Air Force 1 Crater Veil
READ MORE: Blue Yellow UNDEFEATED Air Force 1

adidas YEEZY Aug 2021 Preview
YZY SZN continues.
READ MORE: YEEZY August Releases

Foot Locker acquires atmos / WSS for over $ 1 billion
A great movement.
READ MORE: Atmos Foot Locker

NBA Jam and Converse will release a collaborative capsule
LEGEND
READ MORE: SEONAME

Official images of the Nike Air Max Terrascape Plus
Inspired by the trails.
READ MORE: Air Max Terrascape Plus

More Bad Bunny Buckle Forums Are Coming
Maldito conejo.
READ MORE: White Bad Bunny adidas
READ MORE: adidas Bad Bunny black


Rita Repulsa to headline Power Rangers x Reebok Drops second wave
Well done.
READ MORE: Rita Repulsa Reebok


The adidas 4DFWD Pulse debuts on August 12
To the future.
READ MORE: adidas 4DFWD Pulse
READ MORE: adidas ZX 420 Offspring


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