Sneaker Press Release Updates January 8, 2022

Although 2022 is only 14 days old, it’s already given us dozens of titles to engage with.

NIKE, Inc. has teased and confirmed handfuls of the Air Jordan, Nike Dunk, Nike Air Force 1, and Kyrie Irving and LeBron James-backed pairs, but arguably no sneaker has permeated mainstream consciousness quite like the news. that the North American sportswear giant notified certain corporate employees that they would be fired on Saturday, January 15, for failing to comply with the COVID-19 vaccination protocol did. Countless savvy and casual viewers have taken to social media to share their thoughts on the decision – which makes way for a religious or medical exemption – with some criticizing the Swoosh for not cutting ties with the aforementioned Irving, who has expressed its strong position against the COVID -19 Current form of the vaccine. Technically, the Brooklyn Nets guard, who is currently wearing his eighth signature sneaker (Nike Kyrie Infinity), is not an official company employee; the thousands of factory and retail workers employed by the brand were also excluded from the recently enforced policy, although that may change given the health and business concerns. Vans and Supreme’s parent company, VF Corporation, also announced a similar layoff process for its corporate staff, leading many non-compliant people to ask the conglomerate, “What happened to the ‘family’? ”

adidas bought Reebok in 2006, and sold it in mid-August 2021. While several spectators criticized this decision, in particular because the Massachusetts brand sold at a lower price than the Three Stripes had bought it from it, it 16 years ago, others hailed the move as it will allow the UK-based company to do its own thing. Six months after changing ownership, the vector-logo brand has shared handfuls of Reebok Question colorways, suggesting it’s going ‘all in’ on Allen Iverson’s legacy. Collaborations with Eames Office, A$AP NAST and A BATHING APE have also helped the century-old company further alter its identity for today’s times. The Three Stripes continue to feature core offerings such as the Ultraboost 22 and the adidas Forum, but no offerings continue to draw consumers to the German sportswear giant quite like adidas Yeezy. Ye – the being formerly known as “Kanye West” – hasn’t left the headlines since late 2021 due to his romantic conquests, and in the sneaker space, divisive designs like the Yeezy 450 and YZY NSLTD BT continue to grab the 44-year-old’s attention. It’s unclear what the former Mr. West will do between now and his Coachella appearance in April (and through the end of 2022), but the man is sure to give the world plenty to talk about.

For a look at all that and more, including an interview with Jordan Brand President Larry Miller, check out our top headlines from January 8-14 below.

NIKE, Inc. to lay off some unvaccinated company employees
From Saturday January 15.
READ MORE: Nike lays off unvaccinated employees

Purple Patent Leather Appears On The Air Jordan 1 Zoom CMFT
READ MORE: Purple Jordan 1 Zoom CMFT Patent
READ MORE: University Blue Jordan 1 Mid Crater
READ MORE: Dark Marina Blue Jordan 1
READ MORE: Racer Blue Jordan 5
READ MORE: Pure Purple Jordan 11 Low

Mismatched colorways take over the Nike Dunk
Remaining dominant.
READ MORE: Mismatch Safari Dunk Low
READ MORE: Rose Whisper Dunk Low
READ MORE: Pineapple SB Dunk High
READ MORE: Gold Silver Dunk Low
READ MORE: White Gray Dunk Low
READ MORE: Green Navy Dunk Low
READ MORE: Multicolor Dunk Low
READ MORE: Gray Barbershop Dunk Low

adidas Yeezy 450 “Cinder” unveiled
Ye continues to make headlines.
READ MORE: Yeezy 450 Cinder
READ MORE: Yeezy 350 Blue Tint

Nike launches the Air Force PLT.AF.ORM, another women’s sneaker
Platform soles, as the name suggests.
READ MORE: Air Force 1 White Platform
READ MORE: Air Force 1 Pink Platform
READ MORE: Air Force 1 Fossil Platform
READ MORE: Have a Nike Air Force 1 Day

Kyrie Irving and Sneakerroom extend their partnership with “Mother Nature”
Limited to less than 2,600 pairs.
READ MORE: Sneakerroom Kyrie 7 Mother Nature
READ MORE: Black Green LeBron 19
READ MORE: GT Jump Space

The New Balance 550 is expected to release in white and gray
As fresh today as it would have been in 1989.
READ MORE: New Balance 550 white and gray

Nike unveils The Waffle Debut, a $70 shoe
Economical and elegant.
READ MORE: The early days of Nike Waffle

This Week in Reebok Questions
Ready to resume 2022.
READ MORE: Eggplant Reebok Question
READ MORE: Question from Julius Erving Reebok
READ MORE: Alive With Color Reebok Question Low
READ MORE: Answers to the Reebok Low question
READ MORE: Reebok Solution Mid

Interview with Jordan Brand President Larry Miller
A story of redemption.
READ MORE: Jordan Brand Larry Miller

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