Over the past week, several of the most influential players in the sneaker space have revealed a healthy mix of forward-looking silhouettes and heritage designs.
As has become customary, NIKE, Inc. rocked social media with its healthy dose of Air Jordan, Nike Dunk and Nike Air Max retros. Additionally, the Oregon-based conglomerate appealed to the nostalgia of enthusiasts by promising returns to the real form of several Nike Basketball proposals. LeBron James also unveiled what is believed to be the Nike LeBron 20, a career-defining achievement shared by very few athletes. No tech specs have yet been revealed on the latest hoops-ready shoe, but it looks like “the kid from Akron” is relying on his newest low-top signature sneaker.
Outside of any swoosh, Jumpman, or star and chevron logos, institutions like New Balance and adidas have shared looks at some of their boldest bets for the foreseeable future. After catching mainstream attention with the help of Joe Freshgoods, the New Balance 90/60 has emerged in a number of other special collaborations and general release styles. The Boston-based brand has also thrown its sock into the laceless clog sphere with the aptly named New Balance Clog. Elsewhere, the Three Stripes have doubled down on recent controversy from both the former ‘Kanye West’ name and the internet with a ‘confrontational’ social media campaign for their adidas adiFOM Q, a shoe that bears a strong resemblance to the popular Yeezy Foam. Runner. It’s unclear how the German sportswear giant’s relationship with Ye will pan out, but it’s certainly exciting to watch.
For a look at all of this and more, check out our top headlines from June 25 through July 1 ahead.
The Nike LeBron 20 unveiled
Monumental.
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Air Jordan 3 “Fire Red” release postponed
More time to save.
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HUF x Nike SB Dunk To Release In Three City Colors
Gone but not forgotten.
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This week in a new balance
Another strong week.
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This Week in Nike Dunks
Healthy mix of highs and lows.
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Social Status Unveils The Nike Air Max Penny 1 “Recess”
In session.
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Two more Union LA Cortez colorways revealed
Inspired by the “City of Angels”.
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Joe Freshgoods and Vans Launch Inaugural Collection
“The Honeymoon Stage”.
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CDG and Nike are bringing back the Terminator High
Simple, but clean.
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adidas unveils the adiFOM Q
Too obvious.
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